The Impact of Blockchain on Economic Efficiency and Transparency in Sports Management

Authors

Keywords:

Sports, Matrix model, Smart contracts, Blockchain, Analytics

Abstract

This article examines the integration of blockchain, smart contracts, and AI to modernize sports management, addressing the institutional gap between traditional sports and eSports. The study proposes the SportContour digital hub, designed to optimize resource allocation and transparency. Through a comparative analysis of seven global governance models and the simulation of 48 cases, the results show a reduction in project approval times to four days, a transparency index of 0.93, and an ROI of 1.5. Beyond technical efficiency, the findings highlight the model's potential for digital sovereignty and social equity, providing a framework that protects data and democratizes access to funding. This research offers a scalable solution for integrating diverse sports paradigms into a single, transparent digital ecosystem.

Author Biographies

Alsu Safiullina, Volga Region State University of Physical Culture, Sport and Tourism, Russia.

 

 

 

Marat Safiullin, Kazan (Volga Region) Federal University, Russia.

 

 

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Published

2026-05-12

How to Cite

Safiullina, A., & Safiullin, M. (2026). The Impact of Blockchain on Economic Efficiency and Transparency in Sports Management. Universidad Y Sociedad, 18(3), e5927. Retrieved from https://rus.ucf.edu.cu/index.php/rus/article/view/5927

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